Compliance is still essential
Credit unions remain at a great risk of lawsuit by not following the guidelines of the Americans with Disabilities Act (ADA).
On June 19, 2020, a California state appeals court upheld a visually impaired man’s disability discrimination case against a southern California credit union over its website accessibility.
This is proof that a credit union is at risk for potential liability if its website does not have an accessibility solution in place.
CUSG, with its exclusive partner AudioEye, offers credit unions a fully managed, affordable, and "always-on" accessibility solution. AudioEye's solution employs subject matter experts who provide manual and automated digital accessibility testing and remediation, as well as ongoing monitoring, and certification that is backed by legal support.
At CUSG, we believe the benefits of an accessible website go far beyond reduced legal risk.
Credit unions with accessible websites can also expect to experience:
- Improved usability for all site visitors: An accessible site is a more usable site – consider those who use accessible features for convenience; your elderly membership base; those who use mobile banking and more. As we’re witnessing under the conditions of COVID-19, website usage is increasing. Optimizing your website’s usability is crucial for a successful online banking experience.
- Better SEO: Incorporating web accessibility features also improves your site’s Search Engine Optimization rankings.
- Increased market reach: Implementing web accessibility increases the overall number of people who can visit your website. An accessible website allows your credit union to be visible to the 26% of US adults who experience a disability.
Help is always available
If you're seeking more information to offer digital accessibility to your members in the new remote service landscape, please contact us at firstname.lastname@example.org