Helping businesses grow and invest in their people

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About CUSG

Our Organization

CUSG offers leading-edge products and services in the areas of Martech, HR Performance and Financial Empowerment. Our company's dedication to excellence is reflected through superior service to our longstanding clients and our trusted, renowned partners.

Our Products/Services

We offer best-in-class technology for marketing and human resources teams alongside a collection of robust financial empowerment tools.

Our solutions include award-winning web, media and creative services, in addition to our award-winning financial empowerment products Save To Win – a credit union-exclusive prized-linked savings program – and Love My Credit Union Rewards – a member-exclusive loyalty program with exclusive savings on tax services and estate planning.

MemberXP and BankingXP empower financial services teams with real-time CX data and feedback, while Performance Pro, Compease and The Learning Center make managing human resources easier with seamless integration.

Our Purpose

We help our clients serve, grow and become financially strong so they can make a positive impact on people's lives by offering marketing, technology and performance solutions that support their needs and pursuits.

Our Customers

Headquartered in Livonia, Michigan, we proudly serve thousands of clients in numerous industries nationwide, including credit unions, banks, hospitals, universities, nonprofits and other industries that prioritize exceptional customer and employee experiences.

Our Team

Our team commitment to clear communication, collaboration and strategic thinking inspires groundbreaking solutions and value-added services, which equip our customers with the tools needed to grow their potential, thrive and invest in their people.